Yugo Egypt Int

A Legacy in the Automotive Industry

Revolutionizing the Egyptian Automotive Market

Yugo Egypt, a prominent member of the Fikry Group, has been a trailblazer in the Egyptian automotive market since its inception. Building on the success of earlier ventures within Fikry Group, Yugo Egypt was established with the mission to deliver high-quality vehicles to the Egyptian market, catering to the needs of both individual and commercial consumers.

The company's journey began with the continuation of the Zastava 128, a vehicle that had already garnered immense popularity due to its reliability and affordability. Yugo Egypt became synonymous with this trusted model, ensuring its production and assembly were carried out to the highest standards. The Zastava 128 remained a favorite for Egyptian drivers, contributing to Yugo Egypt's early success and solidifying its reputation in the automotive sector.

Further expanding its portfolio, Yugo Egypt introduced the Sahin SL, in collaboration with Tofas, Turkey. Available in 1.4L and 1.6L variants, the Sahin SL was well-received for its robust performance and competitive pricing, further strengthening Yugo Egypt's position in the market. Additionally, Yugo Egypt secured the sole agency for IMR tractors from Yugoslavia, catering to the agricultural sector with high-quality CKD and CBU tractors that addressed the unique needs of Egypt’s farming community.

As the company continued to diversify, Yugo Egypt expanded into new product lines with the introduction of the "Florida," a new model that attracted attention for its innovative design and dependable performance. Yugo Egypt also finalized procedures to introduce the "Kartal SLX" from Tofas, Turkey, offering even more options to Egyptian consumers seeking quality and value in their automotive choices.

Yugo Egypt's commitment to growth and diversification didn’t stop with land vehicles. The company became the sole agent for Four Winns boats in Egypt, tapping into the luxury marine market. Four Winns, a leading U.S. brand with a strong global presence, quickly became the number one market leader in Egypt under Yugo Egypt’s stewardship. The company’s vision extended beyond just selling boats—it aimed to build a community of boat owners and enthusiasts, thus promoting the boating lifestyle within Egyptian society.

Today, Yugo Egypt stands as a dynamic force in the automotive and marine industries, consistently setting new benchmarks for quality, innovation, and customer satisfaction. With a diverse portfolio that ranges from passenger cars to luxury boats, Yugo Egypt continues to uphold the legacy of Fikry Group by pushing the boundaries of what is possible in the Egyptian market. Through strategic partnerships, a focus on cutting-edge technology, and a deep understanding of the local market, Yugo Egypt is poised to remain a leader in Egypt’s evolving transportation landscape.